Sobeys - Promotions
Promotions can be a powerful tool to increase awareness, sales, customer traffic, and leverage supplier relationships. We are brought in to help find ways to feature and promote everything from individual products, to departments, seasonal offerings, special events, charity programs and new products or services. The key is to design eye catching materials that draw attention and point out the features and benefits to the customer. Many promotions utilize multiple touch points such as in-store signage, demo tables, shelf signage, cross promotions with other products, radio and flyer advertising. The more ways you can get your message across, the more likely the customer is to remember and act on it.